Epic Keynotes is a prominent player in the corporate keynote speaking industry, known for delivering impactful presentations that inspire and engage audiences. Recognizing the need for a modernized online presence, they partnered with our team to refresh their HubSpot website, ensuring it effectively showcases their speakers and services.
The project began with a thorough assessment of Epic Keynotes' existing website and digital marketing strategies. We collaborated closely with their team to design a visually appealing and user-friendly HubSpot site that highlights their unique offerings and enhances user experience. This included optimizing the site for mobile devices and improving navigation to facilitate easy access to information.
In addition to the website refresh, we developed a robust email newsletter and automation program using Klaviyo. This initiative aimed to keep their audience informed about upcoming events, speaker highlights, and industry insights. We crafted engaging email content that resonates with their target audience, ensuring consistent communication and brand engagement.
Marketing Strategies
To further bolster their brand visibility, we set up targeted Google Search and LinkedIn campaigns designed to increase brand awareness and generate inbound leads. These campaigns were tailored to reach corporate clients and event organizers, effectively promoting Epic Keynotes' services and expertise.
Results and Future Prospects
Since the website refresh and the implementation of the email automation program, Epic Keynotes has experienced a significant increase in online engagement and inquiries. The combination of a modernized website and strategic marketing initiatives has positioned them for continued success in the keynote speaking industry.
Epic Keynotes' commitment to excellence and innovation is now more evident than ever, making them a go-to resource for organizations seeking impactful keynote speakers. This project underscores the importance of a strategic digital approach in establishing a successful brand.
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